The objective was to create event collateral for Billboard’s “Next Up: New Artists, New Music” concert series collaboration with W Hotels. The partnership highlighted artists, such as Gallant, Bebe Rexha, and more, that had major impact on Billboard’s Real-Time Emerging Artist Chart. The result was an intimate concert series held at the luxury hotel brand’s key U.S. locations.
Creative Director: Liz Welchman, Art Direction and Design: Taryn Espinosa